Blog

For our March spotlight we are featuring Krista Skipper, one of our advertising partnership gurus.

This month we’re featuring Anita, who with great humor, lightness, and integrity, has been bringing positive energy to our clients and to our culture since 2008. Entering the card-linking industry in the Customer Service department, she keeps client-centric mindedness a top priority. Anita has since flourished to her current role, Senior Customer Success Manager.

153% incremental lift for national retailer + 6% jump in consumer engagement from targeted card-linked campaign.

Figg helped one of the world’s largest retailers generate awareness and drive trial and adoption of their online grocery delivery and pick-up service through a card-linked offer campaign.

Figg partnered with a national QSR to drive awareness for their Limited Time Offer. The custom card-linked campaign not only exceeded ROIs goals but delivered repeat guest post-campaign.

Incremental revenue is a way to think about marketing in terms of dollars, not clicks. It turns traditional digital efforts — those that often push sign-ups and interactions — on their head to care about one of the most important business metrics: revenue.