Revenge spending is on the rise
Even amidst rising inflation rates, the “revenge spend” trend continues, creating major consumer spending and brand loyalty shifts.
Google announced earlier last year that they will be removing the use of third-party cookies in the start of 2022. Third-party cookies are a driving force behind many aspects of programmatic and digital advertising so what is next for brands whose marketing strategies rely on them?
Sarina has worked on multiple projects that help streamline Figg’s campaign implementation process, enhance performance based on data and feedback, and manage budget for the benefit of our advertising partners.
Figg worked with Hawaiian Airlines to redesign cardmember emails for their HawaiianMiles Marketplace program driving increased engagement and offer usage.
Dave, a leading challenger bank on a mission to create products that level the financial playing field is now partnering with Figg to bring their debit Mastercard members exclusive card-linked offers.