Employee spotlight
Lauren Wischhusen, Campaign Operations Manager
From set up to launch, Lauren plays a lead role in the implementation of our clients campaigns and success throughout their lifecycle.
Unlock the power of transaction-based marketing with Figg’s unique card-linked platform. We’re media’s fast-growing advertising channel, enabling brands of all sizes to reach target audiences with precision and attribution for every dollar spent.
153% incremental lift for national retailer + 6% jump in consumer engagement from targeted card-linked campaign.
Unlock the power of transaction-based marketing with Figg’s unique card-linked platform. We’re media’s fast-growing advertising channel, enabling brands of all sizes to reach target audiences with precision and attribution for every dollar spent.
We built a platform where everybody wins. Our team brings decades of industry leadership, shared experiences across all facets of card-linking, and a commitment to deliver value through everyday transactions.
See our storyIncrease engagement with your cardholders and deliver additional value for your products.
Learn moreIncrease touch-points with your customers, fostering deeper connections.
Learn moreFigg is at the intersection of Fintech and Digital Advertising offering advertisers a data-driven marketing channel. Banks and publishers leverage this unique engagement platform to drive sustainable customer loyalty.
Consumers simply pay with a linked card at a participating merchant to earn cash-back or engage with offers for a deeper discount. Our consumer journey reduces friction, that drives sustained loyalty for our bank and publisher partners.
Advertisers leverage our transactional data from millions of cardholders, to know when, where and how consumers shop. We help advertisers target the right audience resulting in a compelling offer for consumers.
Banks and Publishers benefit from the largest mix of national and local merchant content to drive relevancy for consumers. We take a general contractor approach to aggregate the best advertiser offers direct from brands, agencies and through channel partners.
TaxAct wanted to boost new customer adoption of their tax preparation software, while also improving brand loyalty with customers that filed with TaxAct in past seasons. With the tax deadline date extended and uncertain marketplace conditions due to the pandemic, TaxAct and Figg partnered together and expeditiously created a strategic campaign to get in-market before the season ended.
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From set up to launch, Lauren plays a lead role in the implementation of our clients campaigns and success throughout their lifecycle.
As the primary point-of-contact to our advertising partners, Maria goes above and beyond to build solid relationships, collect all the needed assets for campaign launch and deliver successful campaigns that are backed by performance data.
Sarina has worked on multiple projects that help streamline Figg’s campaign implementation process, enhance performance based on data and feedback, and manage budget for the benefit of our advertising partners.