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Time to change the channel

Unlock the power of transaction-based marketing with Figg’s unique card-linked platform. We’re media’s fast-growing advertising channel, enabling brands of all sizes to reach target audiences with precision and attribution for every dollar spent.

Success Story

153% incremental lift for national retailer + 6% jump in consumer engagement from targeted card-linked campaign.

Figg drives member enrollment for warehouse retail club and engagement for bank partner
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Time to change the channel

Unlock the power of transaction-based marketing with Figg’s unique card-linked platform. We’re media’s fast-growing advertising channel, enabling brands of all sizes to reach target audiences with precision and attribution for every dollar spent.

Figg connects brands to their target audiences through everyday purchases

We built a platform where everybody wins. Our team brings decades of industry leadership, shared experiences across all facets of card-linking, and a commitment to deliver value through everyday transactions.

See our story

Advertisers

Find more transparency and attribution from your marketing efforts.

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Banks & Financial Institutions

Increase engagement with your cardholders and deliver additional value for your products.

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Retail Brands & Digital Platforms

Increase touch-points with your customers, fostering deeper connections.

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How it works

Figg is at the intersection of Fintech and Digital Advertising offering advertisers a data-driven marketing channel. Banks and publishers leverage this unique engagement platform to drive sustainable customer loyalty.

Advertisers, banks and publishers partner with Figg

Figg distributes advertiser offers across the Figg bank and publisher network

To earn, consumers shop at participating advertisers with linked cards

A percentage of each sale is shared with the consumer, bank or publisher and Figg

Why Figg

Elevated engagement

Consumers simply pay with a linked card at a participating merchant to earn cash-back or engage with offers for a deeper discount. Our consumer journey reduces friction, that drives sustained loyalty for our bank and publisher partners.

Sharp segmentation

Advertisers leverage our transactional data from millions of cardholders, to know when, where and how consumers shop. We help advertisers target the right audience resulting in a compelling offer for consumers.

Curated content

Banks and Publishers benefit from the largest mix of national and local merchant content to drive relevancy for consumers. We take a general contractor approach to aggregate the best advertiser offers direct from brands, agencies and through channel partners.

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Employee spotlight

Lance Aharrah, Development Manager

Establishing company needs and brainstorming solutions with his team is the kind of collaboration that keeps Lance locked-in and focused on enhancing processes at Figg.

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Employee spotlight

Anu Bhatt, Data Scientist

Anu helps our team examine campaign results, identify patterns and trends within data sets and establish overall business needs.

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